Keeping Up in AdTech. Remember: Keep Your Eyes on the Prize
Adam Soroca, Founder and CEO at nToggle explains that if one surveyed the AdTech platforms around the industry we’d find many of the same sets of projects and internal discussions at any given time. With the majority of roadmaps so similar, it’s not surprising that companies struggle to differentiate and grow. It is time to reimagine our world – where the table stakes are acquired in a far more efficient manner
nToggle, DataXu Expand Partnership Four-Fold
nToggle, an algorithm-driven bid-screening platform, announced on Tuesday an expanded partnership with DataXu, with DataXu increasing its use of nToggle’s platform four-fold. nToggle’s platform helps DataXu reach consumers and find cost-efficient ad opportunities for advertisers.
Bidtellect Partners with nToggle to Amplify Native Programmatic Advertising Scale with Superior Infrastructure Economics
Bidtellect, the Native platform built for marketers, today unveiled a seven-fold scale increase and substantial economic benefits of its relationship with nToggle, Inc. Bidtellect now delivers more Native ads more cost efficiently for thousands of premium advertisers by utilizing nToggle’s programmatic traffic shaping platform.
Introducing The BAM Index: Better Measure Of Bidder Potential
The programmatic queries-per-second (QPS) arms race must end. Isn’t the industry mature enough to stop the “mine is bigger than yours” argument?
DataXu, Dstillery, Oracle Execs Form nToggle's Product Board
nToggle, a Boston-based ad tech firm, has been quietly growing its business. The company is expected to next week announce the formation of its product advisory board...
nToggle, Adam Soroca, Take On Programmatic Advertising
Born and raised to follow in his father’s footsteps and become a futures and commodities trader, Adam Soroca learned early on that this path just wasn’t for him.
BostInno Tech Madness Bracket Is Revealed, Voting Now Open
These 64 companies were chosen from among 175 top players on the Boston tech scene. They range from massive publicly traded companies to tiny seed-stage startups.
FundingFest: These Boston Startups Raised Millions Last Week (2/2-2/6)
Perhaps one of the most eye-opening deals came from nToggle, which we recently listed as one of the top startups in stealth mode to watch.
Still in stealth, nToggle gets $5.6 million to bring more efficiency to programmatic advertising
Sometimes, the interest that investors have in a new company or product comes down to the people involved in the project.
Former Jumptap Exec Raises $5.6M For New Ad Tech Project
Boston-based nToggle, an ad tech firm operating in stealth mode, on Tuesday announced it has closed a $5.6 million Series A round of financing.
Ad tech startup nToggle closes $5.6M in Series A funding
nToggle, a Boston-based advertising tech startup, said Tuesday that it closed $5.6 million in Series A funding, led by Sigma Prime Ventures and Bessemer Venture Partners.
Term Sheet -- Tuesday, February 3
nToggle, a Boston-based provider of programmatic advertising software, has raised $5.6 million in Series A funding co-led by Sigma Prime Ventures and Bessemer Venture Partners.
nToggle Comes Out of Stealth with an Akamai for Programmatic Ads
On Tuesday morning, he's announcing it. Called nToggle, the company aims at providing a better delivery system for the increasingly large amount of data flowing through ad exchanges.
How Boston-area companies and hospitals are dealing with the snow and their employees
"During (last week's storm) and yesterday's storm it was safer and more productive to work from home, so the team did. We use connectivity techniques, like Google Hangouts and Slack, as a means to stay in constant communication,"...
7 Stealthy Boston Startups We’re Watching
Sometimes—when it comes to launching a startup—the less said, the better.