Got Infrastructure Problems? nToggle CEO Explains How Header Bidding Helped His Startup Gain Traction
AdExchanger, Sarah Sluis Header bidding has been great for nToggle. The startup uses machine learning to shape the bidstream for buying platforms.
Keeping Up in AdTech. Remember: Keep Your Eyes on the Prize
MarTech Advisor Over the past two years I’ve been fortunate to speak with hundreds of industry experts from a variety of players spanning the expansive digital Lumascape.
nToggle, DataXu Expand Partnership Four-Fold
MediaPost, Philip Rosenstein
nToggle, an algorithm-driven bid-screening platform, announced on Tuesday an expanded partnership with DataXu, with DataXu increasing its use of nToggle’s platform four-fold. nToggle’s platform helps DataXu reach consumers and find cost-efficient ad opportunities for advertisers.
Bidtellect Partners with nToggle to Amplify Native Programmatic Advertising Scale with Superior Infrastructure Economics
Ad Tech Daily
Bidtellect, the Native platform built for marketers, today unveiled a seven-fold scale increase and substantial economic benefits of its relationship with nToggle, Inc. Bidtellect now delivers more Native ads more cost efficiently for thousands of premium advertisers by utilizing nToggle’s programmatic traffic shaping platform.
Introducing The BAM Index: Better Measure Of Bidder Potential
The programmatic queries-per-second (QPS) arms race must end. Isn’t the industry mature enough to stop the “mine is bigger than yours” argument?
nToggle, Adam Soroca, Take On Programmatic Advertising
VentureFizz, Josh Boyle
Born and raised to follow in his father’s footsteps and become a futures and commodities trader, Adam Soroca learned early on that this path just wasn’t for him.